• Rejuvenating a 60-year old brand

  • Elixir is a design-driven jewellery brand with a commitment to versatile styles and quality builds. With our roots tracing back to over 60 years in the industry, we understand the value of a piece that stands the test of time. 

We hear you.

We often hear friends express needs for timeless essentials suitable for all occasions, whether client meetings and workouts to dinner dates. Complaints about flimsy chains and delicate earrings that easily break were also common.

Leveraging our expertise in gemology recognised by GIA certification, as well as over 60 years of family history in the industry, we set out to craft jewellery addressing these needs: versatile, understated designs coupled with impeccable construction.

Elixir is all about integrity and transparency.

No dishonest marketing, no brass filling, never gold-plated. We take a firm stance against the use of inferior materials masquerading as genuine precious metals or gemstones. We handpick each of our gemstones with care to ensure our customers are investing into the right colour, proportions and cut.

Every piece in our collection is crafted from solid gold, assuring that the lustre and durability you experience today will endure for generations to come.

A modern approach to everyday jewellery.

Our collections feature simple yet timeless styles that will seamlessly allow you to dress up and down. 

With our minimalist yet versatile approach and commitment to quality, Elixir aims to provide customers stylish accessories that complement every aspect of busy modern lives. As we continue honing our attention to detail and incorporating customer feedback, we will develop new collections meeting the evolving needs of our clients.

Elixir represents both function and fashion.